ABOUT JUBI

est. 2020

Nice to meet you!

I'm Cassie the founder of JUBI and that's my Grandma Lina in the polaroid. For as long as I can remember, Grandma, a seamstress from Italy, and I have been making things together – from dresses I sketched to pillows, blankets, and curtains. When I moved in with her in 2020, we started making colorful rugs and decor for our space. Soon after, our shared passion for design and handcrafted creations blossomed into the JUBI you see today.

We design, create, and curate unique + ethically-made decor.

We reject the commonplace, mass-manufactured ethos, opting instead for a curated collection that blends bold, innovative designs with timeless craftsmanship. Our offerings range from rugs to wall art, blankets, pottery, and more—all sourced from or created by independent artisans and small businesses. Every purchase from JUBI supports the livelihoods of these creators, fueling our collective passion for making beautiful spaces.

Hand tufting the first Retro Futuristic Rug

Painting our patent pending fruit slice key holders

Creating a colorful rug collection of original, handmade designs

Firing a set of raku pottery vases in Malaysia

Empowering Artisans,
One Creation at a Time

Our collection is a celebration of the talent and dedication of artisans from around the world. By partnering directly with these skilled creators, we ensure that every purchase supports fair wages, fosters traditional craftsmanship, and contributes to the sustainable growth of small businesses.

Meet the artists ↓

📍 India

Danish, Aquib, + Shaquib, brothers who run a small rug-making company their father founded

📍Poland

Klaudia Wcisto, artist and founder of Moi Mili.

📍 Malaysia

Adil Abdul Ghani, raku ceramicist and founder of RAAQUU.

📍 New York

Grandma Lina, who still helps us create and finish pillows + textiles

📍 Mexico

Ana Maria Hernandez, clay-maker and founder of Taller Coatlicue

📍 New York

Cassie still designs + creates decor in a variety of disciplines and curates every product in JUBI's collection

Our Commitment to Sustainability + Craftsmanship

At JUBI, our philosophy is woven into the very fabric of our designs. We believe that decor should not only beautify spaces but also embody the principles of sustainability and ethical production. Each piece tells a story of care, craftsmanship, and commitment to the environment. Our made-to-order model ensures each piece is crafted just for you, significantly reducing waste and eliminating excess inventory.